LIMITED INVENTORY ON OUR SLHU VARSITY JACKETS. MADE FOR THE ONES SOCIETY COUNTED OUT.
In 2019, we began our journey with a passion for fashion and a desire to achieve something greater in life. We felt confined by societal expectations to conform to the status quo and settle for mediocrity. To break free, we decided to take a leap of faith and create something unique.
By 2022, we rebranded as a luxury streetwear brand that inspires people to chase their dreams while breaking free from societal pressure. We're dedicated to proving that anything is possible and refuse to settle for a life of conformity. We want to create a community where people can share their aspirations and stories.
Our mission is to empower people to pursue their passions, even if they are unconventional, by breaking free from the constraints of society. We believe everyone has the potential for greatness, and we aim to be a part of that journey.
Our journey hasn't been easy, but we have faced obstacles and challenges that have made us stronger. We're committed to staying true to our vision and inspiring others to do the same. We want to challenge the status quo, not only in fashion but in society as a whole.
We hope to inspire and motivate anyone who feels stuck or uncertain about their future. We've come a long way, but we know there's still work to be done. We're committed to pushing boundaries and continuing to be a source of inspiration for those who join us on this journey. Together, let's break free and create the life we've always wanted.
Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.
Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.
“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™